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Royco Jiskume

Client: Unilever
Execution: Production, Digital
Big Idea: Jiskume Na Royco

CASE STUDY

THE BRIEF

  • Drive benefit of Iron fortification
  • Educate of proper uses of 2 cubes

OUR CREATIVE SOLUTION

  • #Jiskume na Royco (Push yourself to be the best you can be)

TACTICS

  • TVC – First to test green
  • Radio Jingles
  • OOH

Celebrating Creativity
and Driving Impact!

Nairobi

No 4 Town House,
Korosho Road,
Valley Arcade
+254 702245534
info@darajaplus.com

Kampala

Ministers Village,
Plot 34,
Queen Maxima Road, Off Matyr’s way.
+256 772959946
info@darajaplus.com

Lusaka

Plot 229,
Mbeki Road.
+260 72 7175469
info@darajaplus.com

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